Move over Royals, the queen of daytime television has been crowned the style icon of the decade. Holly Willoughby has ranked number one in a survey commissioned by Love The Sales, with one-in-five women crowing her as their fashion favourite. The research reveals British women are turning their backs on Hollywood starlets and instead favouring home-grown talent for their fashion inspiration.
Celebrity fashion stylist, Nisha Grewal, explains why Holly’s style is a hit: “It’s no surprise that Holly Willoughby has come out on top. Her personality clearly appeals to the masses, as does her fashion. Her daily social media update and #hwstyle hashtag allows her fans to buy a little piece of their favourite celebrity’s fashion.”
Here are five reasons why Holly Willoughby is inspiring women’s style choices all over the UK:
She is not afraid to try something new
Holly is no stranger to switching up her look, whether she is having fun on a night time game show in a floral mini dress, or leading us into the day’s hot topics on morning TV in a figure-hugging pencil skirt.
2. Her personality shines through
It is true what they say. Beauty shines from within and this is the case for the bubbly TV personality. Holly portrays her personality through her style with her colourful outfits and her love of vibrant prints.
3. She is relatable
Like most British women Holly gets her looks from well known clothing retailers that are accessible to everyone. Her partnership with M&S shows that she’s an everyday woman and loves the same brands that we do.
4. She is versatile
Holly’s style is not just limited to pricey designer brands. It is no secret that she likes to pair high street and high end to create a plethora of looks that are chic but also purse-friendly.
5. She keeps us updated and wanting more
Holly keeps her fans updated with her latest fashion finds with her outfit of the day Instagram posts. It is a great way for her followers to source outfit inspiration and to keep up with her latest looks.