Ivy Casino launches in UK offering a “luxury gaming experience”

Ivy Casino has officially launched in the UK, with the new casino website offering UK players a diverse selection of top-tier games, including exclusive titles from leading providers.

Ivy Casino has been developed by Mark Good and the talented team at Fortuna Gaming, with the objective of providing customers with a “luxury gaming experience”.

“Not just another online casino entering the UK market”

Speaking on the launch of Ivy Casino, Mark Good, Chief Commercial Officer at Fortuna Gaming, described Ivy Casino as “a premium online gaming destination that delivers a refined, luxury-focused experience for UK players, featuring an elegant design, innovative technology and a diverse selection of top-tier games.”

“The launch of Ivy Casino stands out because it’s not just another online casino entering the UK market – it’s a brand meticulously crafted from the ground up to deliver a luxury gaming experience. Unlike many competitors, Ivy Casino operates on a state-of-the-art, purpose-built technology stack, offering exceptional speed, scalability and user experience. What’s more, the brand’s design and strategy have been informed by over a decade of experience in successfully managing other online casinos in the highly competitive UK market.”

(Mark Good, Chief Commercial Officer at Fortuna Gaming)

Mark also spoke about what customers can expect from Ivy Casino’s fresh and exciting new games:

“Ivy Casino offers a diverse selection of top-tier games, including exclusive titles from leading providers, as well as beloved classics like slots, Slingo and table games. What makes Ivy Casino truly unique is our partnership strategy – by working closely with game developers to bring innovative and engaging content to its players. For example, the collaboration with Relax Gaming introduces cutting-edge titles like Money Train and Temple Tumble, which perfectly align with our mission to offer something fresh and exciting.

What 2025 holds for Ivy Casino

The primary aim in Ivy Casino’s first year is to establish themselves as a standout brand in the highly competitive UK online casino market.

Mark Good spoke on how Ivy Casino has been shaped around the gaming preferences of the UK market, “We want Ivy Casino to be recognised for delivering a refined, luxury-focused gaming experience that caters specifically to the preferences of UK players. Additionally, we’re committed to creating a safe and responsible gaming environment, ensuring players can enjoy their experience with peace of mind.”

Mark continues, “From its elegant design to its tailored game selection and innovative marketing approach, Ivy Casino is setting a new benchmark in the industry, demonstrating that even in a crowded space, a focus on quality and player experience can redefine expectations. It’s a launch that combines cutting-edge tech with local expertise, making it truly unique.”

New players at Ivy Casino can currently take advantage of a Welcome Offer, which includes a 100% Deposit Match up to £100 when they make their first deposit. Ivy Casino will also be featuring regular promotions, such as free spins, Drops & Wins, cash prize draws and exclusive bonuses, all of which are tailored to enhance the player experience. You can check out all of the current offers and find something perfect for your playstyle on their Casino Promotions page.